Educational guide Faculty of Oenology |
Wine Tourism Innovation (Erasmus Mundus) (2016) |
Subjects |
MARKETING OF TOURISM AND WINE |
Competences |
IDENTIFYING DATA | 2021_22 |
Subject | MARKETING OF TOURISM AND WINE | Code | 19635101 | |||||
Study programme |
|
Cycle | 2nd | |||||
Descriptors | Credits | Type | Year | Period | ||||
6 | Compulsory | First | 1Q |
Competences | Learning outcomes | Contents |
Planning | Methodologies | Personalized attention |
Assessment | Sources of information | Recommendations |
Type A | Code | Competences Specific |
A4 | Deepen the typologies, trends and dynamics of wine tourism markets in order to design and develop a marketing plan to promote wine and wine tourism activities | |
Type B | Code | Competences Transversal |
CT1 | Become sufficiently independent to work on research projects and scientific or technological collaborations within their thematic area. | |
CT2 | Managing information and knowledge through the efficient use of IT. | |
CT4 | Work in multidisciplinary teams and complex contexts. | |
CT5 | Communicate complex ideas effectively to all sorts of audiences. | |
Type C | Code | Competences Nuclear |