IDENTIFYING DATA | 2023_24 | ||||||||||
Subject (*) | COMMUNICATION TECHNIQUES AND SALES | Code | 16214213 | ||||||||
Study programme |
|
Cycle | 1st | ||||||||
Descriptors | Credits | Type | Year | Period | |||||||
6 | Optional | Third | 2Q |
||||||||
Language |
|
||||||||||
Department | Business Management |
||||||||||
Coordinator |
|
xavier.arnavat@urv.cat esther.benet@urv.cat |
|||||||||
Lecturers |
|
||||||||||
Web | |||||||||||
General description and relevant information | <p><b><br /></b></p><b>DESCRIPCIÓ GENERAL DE L’ASSIGNATURA </b><div><p> Assignatura introductòria a la comunicació i al mix de comunicació de màrqueting (publicitat, promoció de vendes, relacions públiques, màrqueting directe i venda personal). </p> <br /></div> |
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation. |