Type A
|
Code |
Competences Specific | | A6 |
Analyze the various contexts in which professional economists work: the economic environment, industry, the market, business and individual departments
|
Type B
|
Code |
Competences Transversal | | B4 |
Autonomy, responsibility and initiative |
| B5 |
Teamwork, collaboration and sharing of responsibility |
| B6 |
Clear and effective communication of information, ideas, problems and solutions in public or a specific technical field |
Type C
|
Code |
Competences Nuclear | | C1 |
Have an intermediate mastery of a foreign language, preferably English |
| C4 |
Be able to express themselves correctly both orally and in writing in one of the two official languages of the URV |
Type A
|
Code |
Learning outcomes |
| A6 |
Explain the concept of company and entrepreneur.
Explain the concept of business competitiveness.
Analyze the influence of the context on the company.
|
Type B
|
Code |
Learning outcomes |
| B4 |
Present results in the appropriate way in accordance with the bibliography provided and before the deadline.
| | B5 |
Participate actively and share information, knowledge and experience.
| | B6 |
Intervene effectively and convey relevant information.
Draft documents with the appropriate format, content, structure, language accuracy and register, and illustrate concepts using the appropriate conventions: formats, titles, footnotes, captions, etc.
|
Type C
|
Code |
Learning outcomes |
| C1 |
Understand routine information and articles.
| | C4 |
Produce well structured, clear and effective oral texts.
Produce well-structured, clear and rich written texts
|
Topic |
Sub-topic |
CHAPTER 1. COMPANY AND MANAGER
|
1.1. The company and the economic system
1.2. Functions of the company
1.3. The definition of company
1.4. Types of companies
1.5. The business planning process |
CHAPTER 2. COMPANY SUBUNITS |
2.1. Company subunits
2.2. Management
2.3. Operations
2.4. Comercial
2.5. Human Resources
2.6. Investment and Financing
|
CHAPTER 3. THE ENVIRONMENT OF MANAGING |
3.1. What is environmental analysis?
3.2. Identifying environmental factors
3.3. Strategy as a plan that guides companies
3.4. Stakeholders
3.5. Managing ethical and social responsibility |
CHAPTER 4. BUSINESS COMPETITIVENESS |
4.1. Key terms and concepts
4.2. Competitive forces
4.3. Competitive advantage and strategy
4.4. Competitive industry environment analysis
4.5. Resources and capabilities
|
Methodologies :: Tests |
|
Competences |
(*) Class hours
|
Hours outside the classroom
|
(**) Total hours |
Introductory activities |
|
2 |
0 |
2 |
Lecture |
|
35 |
0 |
35 |
Assignments |
|
2 |
20 |
22 |
Previous studies |
|
2 |
50 |
52 |
Practicums/Case studies |
|
12 |
0 |
12 |
Problem solving, classroom exercises |
|
2 |
0 |
2 |
Personal tuition |
|
2 |
0 |
2 |
|
Mixed tests |
|
3 |
20 |
23 |
|
(*) On e-learning, hours of virtual attendance of the teacher. (**) The information in the planning table is for guidance only and does not take into account the heterogeneity of the students. |
Methodologies
|
Description |
Introductory activities |
Activitats encaminades a prendre contacte i a recollir informació dels alumnes i presentació de l’assignatura. |
Lecture |
Exposició dels continguts de l'assignatura. |
Assignments |
Activities designed to make contact with students, collect information from them and introduce the subject. |
Previous studies |
Compilation and reading of documentation, proposed solutions for the exercises the student has to do in the laboratory. |
Practicums/Case studies |
Plantejament d’una situació (real o simulada) en la que ha de treballar l’estudiant per donar una solució argumentada al tema, resoldre una sèrie de preguntes concretes o realitzar una reflexió global. |
Problem solving, classroom exercises |
Formulation, analysis, resolution and debate of a problem or exercise related to the topic of the subject. |
Personal tuition |
Utilització de les hores d'atenció a l'estudiant per resoldre qüestions i dubtes concrets. |
Description |
During the implementation of the practices, the students take the appropriate tutoritzacions by teachers, both in the classroom and outside the classroom. The hours of tutoring in teacher's office will be communicated to students at the beginning of the course.
|
Methodologies |
Competences
|
Description |
Weight |
|
|
|
|
Assignments |
|
There will be an assignment throughout the course. Be prepared in groups. |
25% |
Mixed tests |
|
There will be 2 assessments including multiple choice test (with theoretical questions) and a practical part (exercices, case studies). The first test will be held in mid-course. The second test will be held on the assessments calendar and will include all the contents of the subject. The weight of the first assessment in the final grade will be 15%, and the weight of the second assessment will be 60% in the final grade. |
75% |
Others |
|
|
|
|
Other comments and second exam session |
Second call: the examination of the second call will has two parts: theoretical and practical. The theoric part will include test questions. The practice will include exercises, short questions, cases, etc. The weight of each part will be 50%. Any account of the activities undertaken during the course. |
Basic |
|
FARHAD ANALOUI and AZHDAR KARAMI: Strategic Management in Small and Medium Enterprises, Thomson, GB, 2003 SCHERMERHORN, JOHN R.: Introduction to management (ISE). John Wiley & Sons. 2009 |
Complementary |
, , ,
|
BUENO
CAMPOS, E.: Curso básico de economía de la empresa: un enfoque de
organización. Pirámide, Madrid, 2002.
CASTILLO CLAVERO, A.M. (Dir. y Coord.): Introducción a la economía y
administración de empresas. Pirámide, Madrid, 2003.
FLEISHER,
CRAIG S. AND BENSOUSSAN, BABETTE: Busines and competitive analysis: effective
application of new and classic methods. Financial Times Prentice Hall. 2007
ROBBINS, STEPHEN
AND COULTER, MARY: Management. Pearson-Prentice Hall. 2008
STAIB, ROBERT:
Business management and environmental stewardship: environmental thinking as
a prelude to management action. Palgrave Macmillan. 2009
WILLIAMS, CHUCK:
Principles of management. South Western. 2009
Bibliografy- exercicies:
GARCÍA DEL JUNCO, J. y CASANUEVA ROCHA, C. (Coord. y Dir.)
(2000): Prácticas de la gestión empresarial, McGraw-Hill, Madrid.
GARCÍA MORENO, S.; NÁJERA SÁNCHEZ, J. J. y RICO GARCÍA, M. G.
(2001): Organización y administración de empresas. Una visión práctica,
ESIC, Madrid.
HERNÁNDEZ ORTIZ, M. J. (Coord.): Casos prácticos de
administración y organización de empresas. Pirámide, Madrid, 2000.
MARTÍN, E.; GALÁN, J. L.; BARROSO, C. y COSSIO, J.: Problemas
de economía de la empresa. Pirámide, Madrid, 1996. PÉREZ GOROSTEGUI, E.: Economía de la empresa aplicada.
Pirámide, Madrid, 1990. |
(*)The teaching guide is the document in which the URV publishes the information about all its courses. It is a public document and cannot be modified. Only in exceptional cases can it be revised by the competent agent or duly revised so that it is in line with current legislation. |
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