Educational guide 2021_22 Faculty of Chemistry

Contents

Topic	Sub-topic
1. Introduction.	Most important industrial sectors.
2. Food industry.	Main characteristics and main significant elements of the food industry at national and European level. Competitiveness Spanish industry in EU. Main food subsectors nationwide. Production, domestic market and exportation. Priority areas for Spanish industry.
3. Food commerce.	- Domestic market: food consumption, market of distribution analysis. - Foreign trade: trade balance, foreign investments. Foreign promotion.
4. Competitiveness of food companies.	- Importance of R&D + I. Investment. - Regulatory Framework. Novel foods. Food additives. Functional foods. - Current challenges in food industry.
5. Innovation in the food industry.	-Technological innovation. New process of transformation and control. Edible films and coatings, new conservation technologies. Encapsulation. - Functional innovation: criteria to define product concept: consumers, cost and scientific aspects.
6. How to know and exceed consumer expectations. Relationship with innovation in food companies.	Consumer perception. Tools for understanding consumer response: buying and consuming habits, preferences, concerns. Consumer trends and their relationship with industry innovation. Study of characteristics of consumers and their consume habits on acceptance of new launched products. Clients as final customers or industrial customer. Consumer food companies: sector, type, size, sales, innovation.