Educational guide School of Chemical Engineering |
english |
Technology and Engineering Management (2017) |
Subjects |
COMMUNICATION AND NEGOTIATION |
Contents |
IDENTIFYING DATA | 2021_22 |
Subject | COMMUNICATION AND NEGOTIATION | Code | 20725108 | |||||
Study programme |
|
Cycle | 2nd | |||||
Descriptors | Credits | Type | Year | Period | ||||
3 | Compulsory | First | 1Q |
Competences | Learning outcomes | Contents |
Planning | Methodologies | Personalized attention |
Assessment | Sources of information | Recommendations |
Topic | Sub-topic |
1. Communication as an active to manage reputations of a technology businesses |
a. Concept of communication and publics |
2. General communication with several publics. From internal to external communication | a. Internal communication b. Media relations c. Consumer communication d. Digital communication |
3. Advanced negotiation techniques and international communication | a. Oral skills b. International culture |
4. Risk and crisis communication of innovative businesses |