| Educational guide Faculty of Oenology |
english |
| Wine Tourism Innovation (Erasmus Mundus) (2016) |
 Subjects |
| MARKETING OF TOURISM AND WINE |
| Competences |
| IDENTIFYING DATA | 2023_24 |
| Subject | MARKETING OF TOURISM AND WINE | Code | 19635101 | |||||
| Study programme |
|
Cycle | 2nd | |||||
| Descriptors | Credits | Type | Year | Period | ||||
| 6 | Compulsory | First | 1Q |
|||||
| Competences | Learning outcomes | Contents |
| Planning | Methodologies | Personalized attention |
| Assessment | Sources of information | Recommendations |
| Type A | Code | Competences Specific |
| A4 | Deepen the typologies, trends and dynamics of wine tourism markets in order to design and develop a marketing plan to promote wine and wine tourism activities | |
| Type B | Code | Competences Transversal |
| CT1 | Become sufficiently independent to work on research projects and scientific or technological collaborations within their thematic area. | |
| CT2 | Managing information and knowledge through the efficient use of IT. | |
| CT4 | Work in multidisciplinary teams and complex contexts. | |
| CT5 | Communicate complex ideas effectively to all sorts of audiences. | |
| Type C | Code | Competences Nuclear |
