2023_24
Educational guide 
School of Chemical Engineering
A A 
english 
Technology and Engineering Management (2017)
 Subjects
  COMMUNICATION AND NEGOTIATION
   Contents
Topic Sub-topic
1. Negotiation a. Theory and concepts of negotiation
b. Techniques of negotiation
c. Case studies of negotiation
2. Communication as an active tool to manage reputations of technological businesses and types of communication according to their publics a. Concept of communication and publics
b. Internal communication
c. External communication
d. Public relations